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Initial kick-off call
A free, no obligation 30-minute call (or lunch if you’re local). We’re always happy to chat about your projects and see how we might help.
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Stakeholder questionnaire
We ask you and your team to complete questions to help us deeply understand your business and goals. We can sign an NDA beforehand if required.
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Proposal sign-off
Knowing your business needs and goals, we make our proposal with clear deliverables and a timeline. Typically complete audits take around 3 weeks.
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Data access and we get to work
Access to any analytics such as GA or Hotjar and relevant internal research you can share helps us dive in and discover golden nuggets.
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Audit presentation
At a time suitable to you and your team, we present our findings in a 1-2 hour video call, and hand over full access to the reports for you to keep and action.
Our experienced UX Researcher + CRO expert will inspect all your flows for usability issues, CRO opportunities and areas for improvement that will bring more revenue. We’ll give you actionable insights from a proven methodology, all presented in one comprehensive report for your team to use. We’ll rate how well your site or application adheres to the latest best practices and user interface principles. We have built and fine-tuned a set of 100+ heuristics that specifically caters to SaaS and digital businesses based on world-class research. Customised for each project, we typically trim down to the most critical 60-70 depending on your own use-case. No matter if the goal is to drive leads, close a deal, or ensure a person finds the answer to their needs, it’s crucial that a customer’s experience is simple and smooth. Every conversion audit includes the following: A full UX analysis and assessment of your desktop website UX scorecards Results deep-dive consultation Executive one-pager Follow-up support A thorough design review is especially useful if you’re trying to decide on a new strategy for your digital experience. Our independent position allows us to evaluate your designs from a fresh perspective. Even if you’re not planning to change direction, it’s still valuable to commission an independent UX assessment periodically to reduce risk and ensure you’re maximising revenue. A site-wide uplift of just 5% uplift on a €100k of revenue would easily pay back an audit, and you keep that uplift forever! “I really enjoyed working with you as you know what are the triggers to push in order to move the customer towards conversion in the funnel. It’s always easy to work with professionals who know their field. Highly recommended.” “Kurt and Kenny bring a range of great new perspectives my clients have loved. Their drive to build effective and sustainable growth has led to great results and an important shift from the short-term clickbait websites plaguing us today.” “After working with Kurt on multiple projects, I can say he has an impressive knack for conversion-oriented copywriting. What makes him different from other writers is his eye for how copy fits into the bigger picture when it comes to conversion.”
What is a Conversion Audit?
What’s the output?
Including the homepage, navigation, pricing plans, about, feature pages, industry & case-study pages, plan matrix, sign-up & payment flow, all delivered in one easy-to-visualise Miro board.
Your site is evaluated from over 100 UX performance scoring parameters, which can be used to benchmark how your site stacks up to general user expectations and future design changes. The benchmarks are customised per project.
A 1-2 hour deep dive video call where we go over the audit results with you and your team, to discuss the findings and suggestions for improvements.
The three points above summarised in a brief slide-deck at the highest level.
At your choosing, two follow-up calls within four months of delivering the audit findings for any ad-hoc guidance you need.
How does the process work?
Is it worth it?
What customers say about us
Kenneth Pohl, CEO & Co-Founder – Movitronic
Tom Pooley, Pooley Consulting
Jae Jensen, Freelance Writer – jaejensen.com
Pricing